audible x prime video

valentines yule log

You know what really grabs #BookTok and #Bookstagram’s attention? A good, steamy romance. The talk is always lively, and this community is constantly buzzing with new book recommendations. We didn’t just want to step into the conversation – we wanted to be the conversation.

In partnership with Amazon Prime and author Lauren Blakely, we created a Steamy Yule Log experience to bring the cozy, iconic warmth of a holiday fire to Valentine’s Day, a celebration equally deserving.

the idea

the creative

prime video

The content drove people to tune into the full, steamy listen available for free on Amazon Prime—perfectly paired with a roaring hot pink fire.