me + em

a new addition to nyc

Launch three flagship stores on Madison Avenue, Soho, and the Hamptons.

the ask

the idea

ME+EM is known for functional fashion. Using science and precision to create wardrobes and functional pieces. We wanted to bring the plus sign to the forefront and showcase that ME+EM was not only an amazing new addition to New York, but also to your wardrobe.

the creative